Dixie now operates as a cornerstone brand within BellRock Brands' portfolio, with products available across nine states including Colorado, California, Maryland, Michigan, Nevada, and Missouri. Their extensive product line has evolved from a single THC-infused soda to over 30 different product categories spanning more than 100 SKUs.The brand's current offerings include their acclaimed elixirs, award-winning gummies in various formulations, topicals for localized relief, tinctures for precise dosing, and delectable edibles like chocolates and mints. Their innovative Synergy line features targeted wellness formulations with specific CBD ratios, including the popular CBN/CBD/THC 2:1:1 Sleepberry Gummies and CBD/THC 1:1 Watermellow Gummies.Every Dixie product undergoes triple lab testing – exceeding mandated requirements – using their proprietary CO2 extraction process to ensure purity, potency, and consistency. This meticulous approach to quality control, combined with their focus on delicious flavor profiles, has made Dixie a trusted name for both recreational users and those seeking wellness benefits from cannabis.
Founded in Denver in 2010, Dixie began with a simple vision: to create consistent, high-quality cannabis products when few existed in the newly legal market. Starting with their signature Dixie Elixir, a groundbreaking THC-infused soda, the company quickly earned recognition for innovation and reliability. This pioneering spirit caught national attention, including a feature on 60 Minutes that helped establish them as early cannabis brand leaders.As the industry evolved, so did Dixie, expanding their product portfolio while maintaining their commitment to quality and consistency. In 2020, Dixie merged with BR Brands to form BellRock Brands, creating one of the industry's most comprehensive brand portfolios. This strategic move combined Dixie's decade of experience with new resources and expertise, allowing them to expand their footprint across multiple states and reach more cannabis consumers than ever before.Through market changes and regulatory challenges, Dixie has remained true to its founding principles while continuously adapting to serve the needs of today's diverse cannabis community.
Dixie's mission is to create joy through delicious, consistent cannabis experiences that consumers can trust. They believe in the power of this historically misunderstood plant to transform lives and are committed to helping normalize cannabis use through education, advocacy, and creating products that deliver reliable results.At the core of their operations is a dedication to accuracy in dosing and formulation, ensuring consumers can find their perfect experience every time. Dixie views themselves not just as producers of cannabis-infused products, but as architects of the future of cannabis consumption.The brand recognizes their environmental responsibility, implementing sustainable practices like Clean Green Certification for their facilities, transitioning to recyclable packaging, and supporting community environmental efforts through employee volunteer programs. Through these initiatives, Dixie demonstrates their commitment to both the cannabis community and the planet that sustains it.
At Calm Effect, we're impressed by Dixie's remarkable journey from cannabis pioneer to industry leader. Their longevity speaks volumes – surviving and thriving for over a decade in this rapidly changing industry requires both vision and adaptability.What truly sets Dixie apart is their unwavering commitment to product consistency. When you choose a Dixie product, you can trust you're getting precisely what's on the label – something particularly valuable for deal-savvy consumers looking for reliable experiences without surprises.We appreciate their innovative approach to product development, especially their Synergy line that combines cannabinoids in specific ratios for targeted effects. Their triple testing standards exceed industry requirements, demonstrating their dedication to consumer safety and satisfaction.For both cannabis newcomers and experienced users seeking affordable premium products, Dixie offers exceptional value through their diverse catalog of expertly crafted options. When our customers ask for recommendations that balance quality, consistency, and price, Dixie is always on our shortlist.