710 Labs

710 Labs was founded in 2010 by Brad Melshenker, who connected with cannabis at 16 and never looked back. Originally starting with The Greenest Green dispensary in Boulder, Colorado, the brand emerged from humble beginnings with a determination to create something extraordinary in the cannabis space.The company faced early challenges, including a split between original co-founders in 2016 when Wade Sanders left to create Olio, while Brad Melshenker continued with 710 Labs, relocating operations to California. This pivotal moment allowed the brand to refocus and strengthen its core mission.710 Labs gained significant recognition when it won the High Times People's Choice for Best Hash in 2014, establishing its reputation in the concentrate market. The brand has since earned numerous awards including victories at the prestigious High Times Cannabis Cup and Emerald Cup, cementing its position as an industry leader.The company has steadily expanded across multiple states, including recent expansion into Florida in 2022, demonstrating consistent growth while maintaining its commitment to small-batch, artisanal production methods.

710 Labs currently operates across California, Colorado, Florida, and Michigan, serving both medical patients and recreational consumers with their premium cannabis offerings. The brand specializes in small-batch, hand-trimmed flower and solventless concentrates, including their signature Persy line, live rosin, water hash, and innovative products like Noodle Doinks joints.Their extraction methods use only ice, water, and agitation—no butane, ethane, or chemical solvents—preserving the plant's natural terpenes and cannabinoids for maximum flavor and potency. The company produces everything from fresh-frozen flower to live rosin vape cartridges, hash rosin gummies, and Rick Simpson Oil (RSO).710 Labs prides itself on hunting exotic strains from renowned breeders and developing unique genetics in-house using organic cultivation methods. Approximately 80% of their genetic library consists of strains developed in-house through careful selection and breeding. All products are pesticide-free and organically fed, reflecting their "Quality Over Everything" philosophy that prioritizes craft over mass production.

710 Labs' mission is simple: to disrupt the industry through obsessive quality. They believe in quality over everything—quality people, quality thinking, quality expression, and quality of life. The company is dedicated to producing the highest quality, cleanest, most flavorful cannabis on the market, with award-winning artists obsessed with making the richest flavored, pesticide-free, organically fed, small-batch, hand-trimmed cannabis on the planet.Their commitment extends beyond products to company culture, hiring people who genuinely want to be part of the 710 Labs family and understand their values. As founder Brad Melshenker states, "Our commitment is to only sell products that I would consume. Quality over everything is our ethos. Even over making money." The brand believes in open communication and genuine collaboration where everyone has a voice, rising together as a team and as an industry.