Habitat products are currently available in High Profile retail locations and partner dispensaries in Michigan and Missouri, with plans for continued expansion across C3's growing footprint. The brand operates within C3's comprehensive network spanning Connecticut, Illinois, Massachusetts, Michigan, Missouri, and New Jersey.Habitat specializes in convenient, affordable cannabis options including flower and pre-rolls, with products crafted for those seeking to embrace their authentic selves and explore the wonders around them. The brand focuses primarily on flower and pre-roll offerings designed for portability and ease of use during outdoor activities.The company's growers utilize innovative and proprietary techniques to ensure consistent quality, making their cannabis not only accessible but also dependable. Production takes place across C3's substantial cultivation footprint, including 125,000 square feet in Michigan, 37,000 square feet in Massachusetts, and 110,000 square feet in Missouri.Quality standards emphasize consistency and reliability, essential for consumers who depend on their cannabis products during outdoor adventures. All Habitat products undergo rigorous testing and quality control processes to ensure they meet the brand's adventure-ready standards.

Habitat Cannabis emerged as part of C3 Industries' vision to create cannabis brands that connect with specific lifestyles and communities. Founded under the umbrella of C3 Industries, a multi-state vertically integrated company headquartered in Ann Arbor, Michigan, Habitat was developed to serve adventure-seekers and nature enthusiasts who view cannabis as a companion for life's experiences.C3 Industries was established by brothers Ankur and Vishal Rungta, who recognized the opportunity to build premium cannabis experiences as the industry gained broader acceptance across the United States. The company began operations in 2016 with a research and development location in Oregon, and has since grown to operate nearly 275,000 square feet of cultivation and processing facilities across multiple states.Habitat launched as C3's adventure-focused brand, designed specifically for consumers who embrace outdoor activities and seek authentic experiences. Since C3's retail entry in 2019 with their first High Profile Cannabis Shop in Detroit, the company has expanded to 30 operating stores across six states, making Habitat products increasingly accessible to consumers who prioritize quality and adventure-ready convenience.

At Habitat, the core mission centers on helping consumers "embrace the wild and reconnect with what truly matters." The brand believes cannabis is more than just a product—it's a companion for every adventure, designed to help users pause, breathe, and reconnect with the natural world.Habitat invites consumers to step outside their comfort zone and experience life with unbridled curiosity and enthusiasm, using affordable cannabis products to tap into the spirit of adventure and connect with the natural world in new and exciting ways.The brand's values emphasize respecting both the plant and the people they serve, fostering a community that values the freedom to explore. Whether serving weekend road-trippers, outdoor enthusiasts, or city dwellers seeking moments of tranquility, Habitat remains committed to providing trustworthy companions for life's adventures while maintaining accessibility and dependability in every product.

At Calm Effect, we appreciate how Habitat Cannabis perfectly captures the intersection of quality cannabis and active lifestyles. Their focus on being a "ready-to-go companion" for everything from scenic hikes to beach bonfires to city rooftop gatherings resonates with modern cannabis consumers who integrate their consumption into diverse experiences.What sets Habitat apart is their authentic commitment to the adventure lifestyle rather than just marketing to it. The brand's emphasis on convenient, affordable options that are "ready whenever you are" makes them ideal for deal-seekers who don't want to compromise on quality.Their positioning as cannabis for "authentic selves" attracts consumers tired of pretentious brands. The reliability factor is crucial for outdoor enthusiasts who need consistent experiences. For Calm Effect users, Habitat represents excellent value in the adventure cannabis segment—premium enough for connoisseurs, accessible enough for newcomers, and adventure-tested for reliability. Their parent company C3's vertical integration also ensures competitive pricing, making them perfect for our deal-focused community.