ButACake

ButACake began in 2015 as a passion project by Matha Figaro, a first-generation Haitian-American pastry chef from Jersey City, New Jersey. What started as a non-infused baked goods venture at local farmers' markets soon evolved into something more ambitious. With culinary expertise and entrepreneurial vision, Figaro transformed her home-based bakery into a pioneering cannabis edibles company.The brand hit major milestones in its journey from legacy to legality, receiving a conditional license in October 2022 before converting to an annual license in September 2023. ButACake made history by becoming New Jersey's first Black woman-owned licensed cannabis manufacturer. The company proudly went fully legal in Delaware on April 20, 2023, and in New Jersey on December 14, 2023.In a significant business development, ButACake partnered with The Cannabist Company (formerly Columbia Care) to expand distribution across multiple states. This strategic collaboration has catapulted the small, local business into an emerging powerhouse in the cannabis edibles market, with products now available in New Jersey, Delaware, and most recently Maryland.

ButACake has established itself as one of New Jersey's top producers of premium cannabis-infused edibles. Their diverse product lineup showcases the perfect marriage between culinary craftsmanship and cannabis innovation. The brand's signature offerings include decadent brownies, gourmet cookies (including chocolate chip and oatmeal raisin varieties), and the indulgent PB&J Brownie that customers rave about.Beyond traditional baked goods, ButACake has pioneered innovative consumption methods with their highly popular oral dissolvable strips, available in tempting flavors like Ginger Peach, Chocolate Mint, and Blue Blizzard. These discreet, effective strips are vegan, sugar-free, and gluten-free, making them accessible to consumers with dietary restrictions. Their product portfolio also includes THC-infused botanical syrups in hibiscus and peach flavors, perfect for customizing beverages.ButACake operates through CannPowerment, its parent company that provides manufacturing, packaging, and production services. Their products undergo meticulous lab testing to guarantee potency and purity, ensuring a trustworthy and consistent experience for both recreational users and medical patients. Currently available in dispensaries across New Jersey, Delaware, and Maryland, ButACake continues to expand its market presence while maintaining small-batch quality standards.

At the heart of ButACake is a commitment to creating premium cannabis experiences that celebrate life's pleasures. The brand's core mission is to redefine what it means to savor cannabis-infused confections by uniting professional pastry expertise with the therapeutic benefits of high-quality cannabis.ButACake is founded on the principles of transparency, quality, and inclusivity. As a minority woman-owned business, they're dedicated to breaking barriers in the cannabis industry and creating pathways for underrepresented entrepreneurs. Their values extend beyond product excellence to include social responsibility and community empowerment.The company maintains unwavering dedication to their customers, whether they're connoisseurs or curious explorers. By meticulously lab-testing each batch for potency and purity, ButACake provides reliable, consistent experiences consumers can trust. They're committed to innovation that serves real needs, combining traditional baking wisdom with modern cannabis science to create products that offer both enjoyment and relief.