ZZZ's Rolling Paper Company crafts premium smoking accessories from unbleached organic hemp sourced from France, delivering ultra-thin papers that burn slowly and evenly. The company positions itself as an art company first, rolling paper company second—every product revolves around amplifying independent artists' voices and supporting them financially.Their product lineup includes artist-designed rolling paper booklets featuring diverse artistic mediums from digital art to watercolor, hand-rolled pre-rolled cones made with French organic hemp paper for convenient use, magnetic-cover rolling trays that protect your materials while showcasing stunning artwork, and branded merchandise including their signature corduroy line with baseball hats, bucket hats, and long-sleeve polos. A portion of merchandise sales benefits the Samuel Fund, supporting local art initiatives.ZZZ's strategically partners with dispensaries where accessory shelf space highlights unique, story-driven products that resonate with cannabis consumers seeking something different. Available online at zzzsrpc.com with nationwide shipping, the brand operates across state lines as a legal ancillary product. Each collaboration celebrates artists from different backgrounds and mediums, transforming every booklet into a canvas that starts conversations, inspires curiosity, and makes people smile.
ZZZ's Rolling Paper Company's journey began in May 2020 when founder Eric Sellew and his college classmate saw an opportunity during the COVID-19 pandemic. Confined to campus with just a few friends, they examined traditional rolling paper packaging and recognized a chance to transform a mundane product into collectible art. What started as a simple idea to create beautiful, story-driven rolling papers quickly evolved into something remarkable.After launching with their first two artist collaborations—college classmate Steph Eliza and Miami-based artist Stephanie Dovale—the founders made a pivotal decision: they would build a platform that genuinely supports independent artists. Aidan Cyr joined as Chief Strategy Officer in late 2021, followed by Chief Revenue Officer Gus Sample, both high school friends of Eric's who shared the vision.Today, ZZZ's operates across multiple states including Massachusetts, Maine, Arizona, Colorado, New York, Connecticut, and Pennsylvania, featuring work from over 25 artists worldwide. The brand has grown from a dorm room concept into a thriving business in 50+ Massachusetts stores and expanding nationwide. Their commitment to paying artists fairly—with commission payments multiplying tenfold in recent years—ensures every booklet sold supports creative communities.
ZZZ's believes in the positive power of cannabis to inspire creativity, curiosity, and community, providing a platform where artists promote these values through the intersection of art and cannabis culture. Their goal is showcasing the positive side of the cannabis community as a force for good, transforming the sacred ritual of rolling a joint by introducing beautiful art with meaningful stories behind each design.Artists earn commissions on every unit sold—10% on rolling paper booklets and higher percentages on merchandise and prints—meaning each purchase directly supports an independent creator's livelihood and career growth. ZZZ's long-term vision is becoming the premier platform for emerging artists to grow their brands and gain new opportunities, continuously expanding product lines to feature their work while pushing retail sales to increase quarterly commission payments. The company serves as a bridge connecting two naturally aligned communities: artists and cannabis enthusiasts, amplifying messages from creators with unique perspectives and stories to tell.
At Calm Effect, we're genuinely impressed by how ZZZ's has transformed humble rolling papers into a meaningful way to support the arts. Every booklet is more than just a smoking accessory—it's a conversation starter, a collectible piece of art, and a direct contribution to an independent creator's livelihood. The quality is exceptional: premium French organic hemp that's unbleached, ultra-thin, and burns perfectly every time.But what really sets ZZZ's apart is their authenticity. Their artist commission model has grown tenfold in recent months, proving they're genuinely committed to creator support—not just using it as marketing speak. For cannabis consumers who appreciate quality products and want their purchases to make a positive impact, ZZZ's hits the sweet spot: affordable pricing, premium materials, stunning designs that double as collectibles, and real financial support for artists. Plus, with growing dispensary presence and nationwide shipping, they're accessible whether you're shopping online or browsing your local shop.