ZZZ’s

Summary
Art-infused rolling papers that support independent artists with every purchase.
Description

ZZZ's Collective operates as an artist-focused cannabis accessories company, currently available in over 500 dispensaries nationwide. Their product portfolio includes premium rolling papers, pre-rolled cones, rolling trays with magnetic covers, and lifestyle merchandise including their signature corduroy line featuring baseball hats, bucket hats, and long-sleeve polos.All rolling papers are crafted from finest organic hemp fibers sourced from France, utilizing ultra-thin construction that burns slowly and evenly. Their pre-rolled cones are hand-rolled with unbleached organic hemp French paper, designed for convenience with a simple "stuff and light" approach. Rolling trays feature magnetic covers for discreet storage and protection.The brand maintains rigorous quality standards, understanding that superior paper quality is essential regardless of artistic design. Each product features full artwork wrapping instead of traditional logos or branding, with artist biographies and social media information included to connect consumers with creators. A portion of every sale contributes to the Samuel Fund, which benefits local art initiatives.

Our story

ZZZ's Collective was founded in 2020 by Eric Sellew during the COVID-19 pandemic, born from a simple yet profound realization. While rolling a joint on a bland tray with generic papers, Sellew recognized a vacuum in the cannabis accessories market that could be elevated through artistic collaboration.What started as a vision to transform everyday smoking accessories into functional art pieces has evolved into a revolutionary platform supporting independent artists. The company has partnered with over 25 talented artists across diverse mediums including digital, acrylic, oil, watercolor, and mixed media. Based in Boston, ZZZ's has achieved remarkable growth, now distributing to over 500 dispensaries across the United States.The brand has gained significant recognition, including features in Forbes highlighting their artist collaborations and community-driven design contests with major cannabis retailers. From humble pandemic beginnings to becoming a nationally recognized brand, ZZZ's has consistently championed the intersection of cannabis culture and artistic innovation, creating a sustainable income stream for artists while enhancing the consumer experience.

Mission

ZZZ's mission is elegantly simple: to promote independent artists through cannabis culture collaboration. As an art company first, their primary objective centers on sharing the works of amazingly talented independent artist partners with customers through beautifully designed products.The company recognizes the natural synergy between cannabis and artwork, as both have the power to inspire deep thought, curiosity, and creativity while providing escape from daily life's hectic reality. Artists earn commission on every unit sold, ensuring each purchase directly supports creative communities.ZZZ's believes in the positive power of cannabis to inspire creativity, curiosity, and community, providing a platform for artists to promote these values. Their commitment extends beyond profit, actively contributing to local art initiatives and fostering connections between consumers and creators, transforming routine cannabis consumption into meaningful artistic engagement.

Why we love this brand

At Calm Effect, we're genuinely excited about ZZZ's Collective because they've solved a problem we didn't even know existed – making cannabis accessories that are actually worth keeping. Their approach of wrapping packaging in full artwork instead of corporate logos creates products that feel special and personal.What sets them apart is their authentic commitment to artist support. With over 25 artist partnerships and commission-based compensation, every purchase has genuine social impact. The quality matches the aesthetics – their French-sourced hemp papers burn clean and even, proving they haven't sacrificed function for form.For deal-seekers, ZZZ's offers premium quality at accessible prices while supporting independent artists. Their rapid expansion to 500+ dispensaries speaks to both retailer confidence and consumer demand. When you choose ZZZ's, you're not just buying rolling papers – you're investing in creativity, supporting artists, and elevating your entire cannabis experience with functional art that tells a story.

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