Wyld currently operates in 14 U.S. markets: Arizona, California, Colorado, Illinois, Maryland, Massachusetts, Michigan, Missouri, Nevada, New Mexico, Oklahoma, Oregon, Washington, and New York, plus Canada. The company averages 37 products per state market and sold roughly 16.8 million products in 2024.Wyld specializes in cannabis-infused gummies using real fruit ingredients and natural flavors, with no artificial colors. Their product portfolio includes THC gummies with Sativa, Indica, and Hybrid terpene enhancements, plus innovative ratio products combining THC with CBD, CBG, CBN, and CBC. Popular offerings include Boysenberry 1:1:1 (THC:CBD:CBN), Elderberry 2:1 (THC:CBN), and Raspberry Sativa gummies.The company expanded beyond edibles in 2025 with hemp-derived Delta-9 THC sparkling waters, available in both 10mg and 2mg options. Wyld CBD offers broad-spectrum hemp products including gummies and sparkling waters with zero THC. Quality control involves internal QA processes to vet cultivation partners, ensuring necessary scale and supply chain reliability. Products average $14-15 retail price, making them accessible to deal-seeking consumers.
Wyld's journey began in 2015 when spirits industry veterans Aaron Morris and Chris Joseph started handcrafting cannabis edibles in a farmhouse kitchen in Tumalo, Oregon. After their first batches reportedly "tasted like crayons," the founders worked with their gelatin supplier to perfect recipes, creating Wyld's signature marionberry and raspberry gummies.In 2016, the company relocated to Portland, Oregon, where it has grown into America's top-selling cannabis edibles brand. Co-founder Rene Kaza joined Morris and Joseph, with all three co-founders remaining active in company leadership. By 2024, Wyld dominated edibles sales in more than half of the 13 adult-use markets analyzed, leading in Arizona, California, Colorado, Nevada, Oregon, Washington, and Michigan.The company has sold roughly $250 million in regulated cannabis products since January 2024 and continues expanding rapidly. In 2019, Wyld introduced Wyld CBD, which became the #1 CBD gummy and sparkling water brand in Natural Grocers nationwide by 2023. Their growth from a two-burner farmhouse operation to America's favorite gummy brand exemplifies innovation meeting authentic craftsmanship.
Wyld was founded with the goal of creating high-quality, real fruit-infused cannabis edibles, driven by a commitment to excellence, community partnerships, and integrity. Their mission centers on producing "the best tasting edibles in the world" while providing trustworthy, repeatable cannabis experiences consumers can rely on.The company embraces a culture of exploration, pushing depths, questioning limitations, and maintaining an open mind while respecting others' accomplishments and continuing to pioneer daily. Wyld supports social justice and environmental responsibility, working with partners including BIPOCANN and Equality Federation.Sustainability remains core to their identity as the first cannabis brand to achieve Climate Neutral Certification, adopting compostable packaging and supporting environmental causes. Through their Good Tide brand partnership with Ocean Blue Project, they've removed over 250,000 pounds of plastic and debris from waterways. Their values emphasize making quality cannabis experiences accessible while protecting the planet.
At Calm Effect, we're impressed by Wyld's combination of market leadership and authentic values. Dominating over half the U.S. cannabis markets while maintaining competitive $14-15 pricing shows they haven't sacrificed accessibility for growth. Their commitment to real fruit ingredients and natural flavors sets them apart from artificial-tasting competitors.What really excites us is their innovative ratio formulations—mixing THC with CBG for energy, CBD for balance, or CBN for sleep. Products like their Boysenberry 1:1:1 consistently ranking #1 nationally proves consumers trust their precision dosing. Being Climate Neutral Certified in cannabis demonstrates forward-thinking leadership.For deal-seekers, Wyld offers premium quality at accessible prices across the widest market footprint of any major edibles brand. Their "consistent dosing" and "repeatable experiences" mean customers know exactly what to expect—crucial for both new and experienced users looking for reliable effects without premium pricing.