Wyld currently operates as America's leading cannabis edibles producer, maintaining top market positions across Arizona, California, Colorado, Illinois, Michigan, Nevada, Oregon, and Washington. The company has sold approximately $250 million in regulated marijuana products since January 2024 across tracked markets, with some states seeing Wyld capture 30% or more of total edibles sales.Their signature gummies blend cannabis extracts with unique botanical and fruit terpenes, crafted by a dedicated team of food scientists who continuously refine formulations. The product portfolio includes THC gummies, CBD sparkling waters, and their newest addition – Wyld Hemp – offering full-spectrum Delta-9 hemp THC products that ship nationwide.Wyld maintains stringent manufacturing standards and quality controls, ensuring consistent dosing and flavor throughout every batch. Their products typically retail around $14-15, making premium edibles accessible compared to competitors in the $20 range. The company holds the distinction of being the first cannabis brand family to achieve Climate Neutral Certification.
Wyld's journey began in 2015 when spirits-industry veterans Aaron Morris and Chris Joseph started handcrafting cannabis edibles in a farmhouse kitchen in Tumalo, Oregon, on a ranch already licensed for cannabis cultivation. The early days weren't glamorous – Morris admits their first batches tasted like "crayons" – but persistence paid off when they perfected their gelatin recipe and launched with marionberry and raspberry flavors.In 2016, the company relocated to Portland, Oregon, establishing their current headquarters. What started as a small operation selling thousands of gummies in the first few months has evolved into something remarkable. Today, Wyld stands as America's largest cannabis edible producer and the country's top-selling cannabis edibles brand.Despite massive growth from that Oregon farmhouse, Wyld continues to create handcrafted products with the same integrity and hard work that defined their early days. Their commitment to quality and consistency has made them a household name in the cannabis industry, proving that authentic craftsmanship scales beautifully.
Wyld was launched with the mission to fill a perceived gap in the market for cannabis edibles that offered genuine taste and quality. The company was founded on the mission to make the best edibles anywhere, using all-natural ingredients and the highest production standards.Their core commitment centers on consistency – "Whether you purchase our gummies in California or New York, consumers know they can trust the product," according to their marketing team. Wyld embraces challenges, tests boundaries, and supports people who live life to the fullest.Beyond products, Wyld demonstrates social responsibility through their Good Tide brand partnership with Ocean Blue Project, removing 450,000 pounds of plastic and debris from U.S. beaches and waterways through 2026. Their climate-conscious approach reflects a company-wide culture of making environmentally friendly business decisions that resonate with sustainability-minded consumers.
What sets Wyld apart in our marketplace is their incredible consistency across markets – a rare feat in cannabis. When a brand dominates edibles sales in eight major states simultaneously, that's not luck – that's exceptional execution. We love how they've maintained their craft-focused roots while scaling nationally, never compromising on that real fruit flavor that made them famous.Their pricing strategy makes premium quality accessible, typically running $14-15 when competitors charge $20+, giving our deal-seeking customers genuine value. The Climate Neutral Certification isn't just marketing – it shows they're thinking beyond profits to environmental impact.For customers, this translates to pre-dosed, portable products that deliver trustworthy experiences every time. Whether someone's new to edibles or a seasoned consumer, Wyld offers that sweet spot of reliability, flavor, and potency that keeps people coming back. That's exactly what we want for our Calm Effect community.