Wave Rider

Summary
Monterey-grown cannabis crafted for surfers who chase waves, trails, and natural highs.
Description

Wave Rider Nursery operates a 231,000 square foot greenhouse facility in Salinas, California, strategically positioned in the middle of California's largest markets with San Francisco to the north and Los Angeles to the south. The company runs on a perpetual harvest schedule, with each room separated into 5,000-square-foot growing spaces.Their product portfolio focuses primarily on premium flower and pre-rolls, with popular strains including Peanut Butter Breath, GMO-BX1, Blueberry Pancakes, and Lemon Bars. Wave Rider also offers hash-infused pre-roll packs in strains like Orange Gelato and Lemon Zest. Beyond finished products, they maintain an extensive genetics collection of over 30,000 cuts for clones and teens.The company takes advantage of Monterey Bay's moderate climate year-round, which saves on expensive heating, cooling and supplemental lighting costs. Recently, they've invested in advanced LED lighting technology with their MegaDrive system to boost yields and THC levels during winter months. Wave Rider generates over $1 million in monthly sales and consistently ranks in California's top 30 flower brands, distributing to dispensaries throughout the state.

Our story

Wave Rider Nursery began as a family-owned backyard operation before transforming into one of California's most respected greenhouse cultivators. Founded in 2013, the company experienced rapid growth when co-owner Winston Carson acquired a massive greenhouse operation in the Salinas Valley that was previously used for growing orchids and carnations by a Japanese family.This strategic move allowed Wave Rider to expand from about 10,000 square feet to over 231,000 square feet of commercial cultivation space. The acquisition proved transformative, as the previous orchid growers, Tats and Yoriko, stayed on as employees, bringing their plant expertise to cannabis cultivation.Prior to October 2019, Wave Rider operated primarily as a nursery selling clones and ready-to-flower plants to other license holders, before receiving their distribution license to sell flower directly to retail. In 2020, the company partnered with Sproutways to create an integrated genetics ecosystem, leveraging their library of 2,000 rare cultivars from 38 countries. Today, Wave Rider has grown into a vertically integrated operation with over 60 passionate employees who share the company's surfing-inspired lifestyle and environmental values.

Mission

Wave Rider Nursery is focused on providing the highest quality in clean and healthy clones and teens, with a passion for the leading edge of strain innovation, collaboration, and preservation. Their mission centers on crafting Monterey-grown cannabis for those who chase waves, trails, and life's natural highs.For Wave Rider's team of over 60 employees, cannabis is not simply another product or way to make a living—it's a mindset and a lifestyle. The company maintains a strong commitment to environmentally friendly practices, stemming from their deep connection to coastal California and surfing culture.Wave Rider is deeply invested in the future of cannabis genetics, partnering with the best technologies to improve quality, consistency, safety and potency. They believe in representing their culture both on land and at sea, creating products that reflect the active, ocean-loving lifestyle of their community while advancing cannabis cultivation through innovation and sustainable practices.

Why we love this brand

At Calm Effect, we're impressed by Wave Rider's authentic connection to California's surf culture and their commitment to quality cultivation. What sets them apart is their unique story—they're one of the few cannabis operations where the previous greenhouse owners stayed on, bringing decades of plant expertise from orchid cultivation to cannabis.Their dedication to genetics is remarkable, maintaining over 30,000 cuts in their collection and focusing on strain innovation, collaboration, and preservation. We appreciate that they strategically control their production to avoid flooding the market, ensuring their products stay fresh and maintain value.For deal-seekers, Wave Rider represents excellent value with consistent top-30 rankings in California's competitive flower market and products known for rich terpene profiles, even burns, and handcrafted quality. Their hash-infused pre-roll packs offer premium experiences at accessible price points, making them perfect for customers who want top-shelf quality without breaking the bank.

No items found.