Veda Warrior

Founded in 2019 by Smrita Choubey, Veda Warrior emerged from a vision to transform wellness through the integration of cannabis and Ayurvedic traditions. As a Columbia and University of Chicago-educated entrepreneur with a background in healthcare investment banking, Choubey recognized fundamental issues within America's healthcare system that led her to explore alternative healing methodologies.The brand's roots extend deeply into Choubey's heritage as the first woman to inherit her family's 200-year-old organic farm in Bihar, India, where cannabis grows naturally. This connection inspired her to preserve, modernize, and share Ayurvedic wisdom with the Western market. Leveraging her corporate experience, she assembled a world-class team of scientists, researchers, traditional healers, and manufacturing experts to develop premium cannabis products.After six years of extensive research and development, Veda Warrior officially launched its product line in partnership with The Cannabist Company in late 2024, introducing cannabis-infused cooking essentials to the New Jersey market. This partnership marked a significant milestone in making Ayurvedic cannabis wellness accessible to a broader audience.

Veda Warrior currently operates in New Jersey through its partnership with The Cannabist Company, offering premium cannabis-infused products at Cannabist locations and through their wholesale network. Their initial product line features three cannabis-infused cooking essentials: ghee butter, olive oil, and coconut oil—all crafted with ethically sourced, high-quality organic ingredients.The brand is expanding its offerings with a second phase that will introduce nine uniquely formulated effects-based products, including five infused edibles and four infused topicals, all incorporating Ayurvedic herb blends. These products are designed to address common wellness concerns including pain, stress, sleep, intimacy, and creativity.What sets Veda Warrior apart is their meticulous approach to sourcing and production. They work with USDA organic facilities, source butter from a fifth-generation ghee maker, olive oil from a Greek family business, and cold-pressed coconut oil from India and Sri Lanka. Each product undergoes triple-lab testing and small-batch production to ensure quality and efficacy.

Veda Warrior's core mission is to transform wellness in the United States by making Ayurvedic cannabis more accessible. They're committed to empowering individuals with knowledge of medicinal plants as alternatives to over-prescribed pharmaceuticals, helping people achieve peak physical health, mental clarity, and spiritual peace.At the heart of their philosophy is the belief that true wellness transcends the mere absence of disease. By integrating time-honored Ayurvedic traditions with modern science, Veda Warrior aims not just to alleviate symptoms but to support deeper personal growth, healing, and transformation that addresses root causes of discomfort.The brand places great emphasis on ethical sourcing and sustainability, ensuring that their products align with their commitment to holistic wellness. Their approach honors a 5,000-year-old herbal practice while embracing modern advancements, creating a bridge between ancient wisdom and contemporary wellness needs.