Sessions

Summary
Ontario's community-focused franchise delivering fresh cannabis & elevated experiences.
Description

Sessions Cannabis operates over 40 dispensaries throughout Ontario, Canada, serving communities from major cities like Toronto, Ottawa, and Hamilton to smaller markets like Thunder Bay, Peterborough, and Elliot Lake. The franchise strategically positions its stores in prime retail shopping centers alongside well-known national tenants like Costco, Walmart, major grocers, and quick-service restaurants.The brand offers a comprehensive selection of cannabis products across all major categories, including flower, pre-rolls, vaporizers, concentrates, edibles, and beverages. Sessions prides itself on carrying products from established growers as well as exciting local new releases, with a focus on freshness that sets them apart from competitors.Each Sessions location features a welcoming, educational environment designed to serve both seasoned connoisseurs and newcomers to cannabis. Stores are wheelchair accessible and pet-friendly, with knowledgeable budtenders ready to guide customers through their curated selection. The brand emphasizes community connection and personalized service, helping customers create the perfect experience whether they're celebrating with friends or enjoying solitude.

Our story

Sessions Cannabis was founded in 2019 and quickly established itself as a pioneer in Ontario's legal cannabis retail market. The brand became known as Ontario's fastest-growing cannabis retail franchise, bringing an elevated customer experience to communities across the province.Starting with its early presence as one of Ontario's first brick-and-mortar cannabis retailers, Sessions expanded rapidly through a successful franchise model. By 2022, the brand had grown to 43 locations with 18 franchisees throughout Ontario, generating approximately $70 million in annual sales. This impressive growth caught the attention of the cannabis industry at large.In May 2022, Item 9 Labs Corp. acquired Sessions Cannabis for $16.4 million, marking a significant milestone that transformed Item 9 Labs into the largest global cannabis franchisor. Despite this acquisition, Sessions has maintained its brand identity and commitment to the Ontario market, continuing to operate over 40 stores across the province. The brand's resilience and strategic positioning in prime retail locations have helped it thrive in Ontario's competitive cannabis landscape.

Mission

Sessions Cannabis is rooted in community with a mission to deliver elevated cannabis and meaningful connections. The brand is committed to providing safe, Health Canada-regulated cannabis products through an education-first approach that empowers customers to make informed choices.Sessions believes in building local trust and supporting communities by providing exceptional service and the highest quality products. Their values center on doing things differently—creating welcoming spaces where customers feel comfortable exploring cannabis, whether they're experienced users or curious first-timers.The brand's core promise is simple: to help customers create their perfect session, tailored to their unique needs and occasions. Through their franchise model, Sessions also provides opportunities for entrepreneurs to enter the cannabis industry with comprehensive support, contributing to local economic growth while maintaining the brand's high standards for customer experience.

Why we love this brand

At Calm Effect, we're impressed by Sessions Cannabis's genuine commitment to community and accessibility. Their "Nobody beats our freshness" guarantee demonstrates real confidence in product quality—something that matters tremendously to cannabis consumers looking for the best value.What sets Sessions apart is their strategic approach to retail placement. By positioning stores in high-traffic shopping centers alongside major national retailers, they've made cannabis shopping convenient and normalized, reducing stigma while increasing accessibility.Their knowledgeable staff consistently receives praise from customers for taking time to educate and recommend products thoughtfully. This education-first philosophy aligns perfectly with smart cannabis consumption. For deal-seekers, Sessions offers price matching in local areas and loyalty rewards programs, ensuring customers get premium products without premium prices. With over 40 locations across Ontario, there's likely a Sessions store near you offering the combination of quality, service, and value that cannabis consumers deserve.

Where can you find this brand?
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