Randy's Roots

Summary
Chicago-born craft cannabis with premium genetics and a Live Deeply philosophy.
Description

Operating under Curaleaf Holdings since 2020, Grassroots Cannabis maintains a strong presence across multiple states including Illinois, Maryland, Pennsylvania, Ohio, New Jersey, New York, Florida, and North Dakota. Their products are available through Curaleaf's extensive network of 157+ dispensaries nationwide, as well as through partner retailers.Grassroots' product portfolio showcases their craft approach to cannabis. Their premium flower line features top-shelf genetics with large, expertly-trimmed buds grown for optimal cannabinoid and terpene profiles. The Dark Heart Collection represents their finest indoor-grown selections. Beyond flower, they offer whole-flower pre-rolls in various sizes (from .4g Shorties to 1g Singles), THCA Diamond-infused pre-rolls for enhanced potency, and a diverse concentrate selection including RSO, badder, shatter, sugar, and sauce. Their vape cartridges and RSO capsules provide convenient consumption options for patients and consumers on the go.Every Grassroots product undergoes meticulous cultivation practices including proper flushing and hand-trimming. Their nine-week flowering process involves strategic training, pruning, and defoliation to ensure the highest quality end product that showcases multidimensional flavors and effects.

Our story

Grassroots Cannabis was born in 2014 in a small house on the north side of Chicago, where a team of passionate cultivators explored their connection to nature and creativity. Co-founded by Mitchell Kahn, Matt Darin, Steve Weisman, and Joshua Joseph, the brand started with just three successful dispensary license applications in Illinois and quickly grew into something extraordinary.What began as a hometown operation evolved into one of the largest private vertically-integrated multi-state cannabis companies in the United States. Grassroots built their portfolio at an unprecedented pace, securing facilities in highly competitive markets across the Midwest and beyond. Their commitment to craft cultivation and premium genetics earned them recognition throughout the industry.In July 2020, Curaleaf Holdings acquired Grassroots for approximately $850 million, creating the world's largest cannabis company at that time. This milestone acquisition allowed Grassroots to expand their reach from the Midwest to 23 states nationwide. Today, as part of the Curaleaf family, Grassroots continues to honor their Chicago roots while bringing their premium craft cannabis philosophy to medical and adult-use consumers across America.

Mission

Grassroots Cannabis is dedicated to helping people "Live Deeply" through premium craft cannabis. Their mission centers on five core principles that guide everything they create. They CARE deeply about their plants, products, and the people they serve. They EDUCATE deeply, sharing knowledge to advance the cannabis industry and empower consumers. They CONNECT deeply to one another, their communities, and the larger cannabis movement. They RESPECT deeply, cultivating trusted relationships with customers through consistent quality and transparency. And they help people LIVE deeply, enhancing life's moments for individuals from all walks of life.Grassroots believes that cannabis inspires authentic living and meaningful experiences. From their Chicago roots to their national presence, they remain committed to providing uncomplicated, approachable products that celebrate cannabis and community in their most honest forms. Because while they may grow, their roots keep them grounded.

Why we love this brand

At Calm Effect, we appreciate Grassroots Cannabis for their unwavering commitment to craft quality at accessible prices. What sets them apart is their refusal to compromise on cultivation standards even after becoming part of a major multi-state operator. Every product still receives the attention to detail that defined their early Chicago days—proper flushing, hand-trimming, and careful phenotype selection.Deal-seekers will love that Grassroots offers premium genetics without the premium markup you'd find with boutique brands. Their diverse product range means there's something for everyone, whether you're seeking top-shelf flower from the Dark Heart Collection or convenient pre-rolls for on-the-go consumption. The THCA Diamond-infused pre-rolls are particularly impressive, delivering concentrate-level potency without requiring a dab rig.Most importantly, Grassroots products are widely available through Curaleaf's extensive dispensary network, making it easy to stack deals and rewards programs for maximum savings on consistently high-quality cannabis.

Where can you find this brand?
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