Pabst Labs

Pabst Labs emerged in 2020 when a group of cannabis beverage experts and former Pabst Brewing Company employees secured licensing rights to create cannabis-infused products under the iconic Pabst Blue Ribbon name. Founded in Los Angeles, the company launched with a mission to bridge the gap between traditional beer culture and the evolving cannabis market.The brand made waves with its debut PBR High Seltzer in fall 2020, a 5mg THC-infused lemon seltzer that quickly sold out initial runs. By 2021, overwhelming consumer demand led to the introduction of 10mg THC variants and expanded flavors including Strawberry Kiwi, Raspberry, and Mango. Pabst Labs partnered with Nabis, California's largest cannabis distributor, ensuring statewide availability.With 176 years of Pabst heritage behind them, the brand has successfully reinvented itself for the cannabis generation while maintaining the rebellious spirit that made PBR a cultural icon. Today, Pabst Labs consistently ranks as the 6th largest cannabis beverage brand in California, demonstrating remarkable staying power in a competitive market.

Pabst Labs operates exclusively in California, where they've established themselves as a leading cannabis beverage brand through partnerships with dispensaries statewide. The company offers cannabis-infused seltzers and other THC beverages, all non-alcoholic and designed for responsible consumption.Their core product lineup includes PBR High Seltzer in multiple flavors: Cherry Limeade (their top seller), Daytime Energy Guava with THC/THCV, Strawberry Kiwi, Lemon, and Midnight Berries with CBD/CBN/THC for relaxation. Products are available in 5mg, 10mg, and combination dosages, with some offerings featuring 5mg THC + 5mg CBD for balanced effects.Pabst Labs collaborates with Vertosa, a leading hemp and cannabis infusion technology company, for manufacturing while maintaining strict quality standards. All seltzers contain only 25 calories, 4g sugar, and no preservatives. Products are available through California dispensaries and direct delivery in Los Angeles, Sacramento, Bay Area, and Humboldt County. The brand maintains California cannabis license CDPH-10003262.

Pabst Labs exists to make cannabis accessible to the "canna-curious" – people seeking an approachable alternative to smoking, vaping, or traditional edibles. The company is committed to creating quality products that serve both new and experienced cannabis users, believing that established brands can help legitimize and grow the cannabis drinks category.By offering precise, low-to-medium dosages in familiar packaging, Pabst Labs aims to reduce intimidation around cannabis consumption while ensuring responsible use. Their mission centers on providing elevated experiences at accessible price points, maintaining the same cost structure across different potency levels.Drawing on 176 years of Pabst heritage, the brand seeks to honor tradition while pioneering innovation in cannabis beverages. They emphasize responsible consumption, legal compliance, and keeping products away from children and animals while promoting safe usage practices.