Notorious operates as Agri-Genesis' premium cannabis brand, cultivating and manufacturing products across Missouri from their state-of-the-art facility in Macon. All Notorious plants are propagated from mother plants by trusted cloning technicians, maintaining consistency in the genetic profile to ensure you always get the effects you desire from the strains you love.The brand utilizes a hydroponic system with a coco medium to provide water and nutrients to all plants, allowing roots to fully absorb nutrients while providing more oxygen. This method delivers the exact ratio of nutrients plants need at various stages of life, ensuring maximum quality control.Notorious offers an extensive strain library featuring 62 different varieties, including popular strains like Apples & Bananas, Grape Topanga Z, and Pyromaniac. The company consistently produces some of Missouri's highest testing and most potent cannabis, with a dozen varieties testing over 30% THC and one testing over 40%.Products are available throughout Missouri at dispensaries including Swade, Fresh Karma, Star Buds, Route 66, and Luxury Leaf. The brand offers both flower and concentrates, including sugar, badder, and crumble extractions, all crafted with the same attention to quality and consistency.

Notorious emerged from the heart of Missouri's cannabis landscape through Agri-Genesis, a company founded by fifth-generation farmer Richard Gunnels, whose family has been cultivating Macon County soil for over a century. Initially skeptical of cannabis, Richard's perspective transformed when he witnessed the positive impact medical marijuana had on close friends and relatives.Gunnels won nine licenses in 2020 to operate three cultivation facilities, a manufacturing plant, and five dispensaries, making Agri-Genesis one of Missouri's most successful cannabis companies. The brand launched in 2022 alongside sister brand Farmer G and has since established itself as a premium flower line. By 2022, Agri-Genesis was recognized as one of Missouri's most successful cannabis companies, launching Sunrise dispensaries and receiving glowing reviews from patients.The company's agricultural roots run deep, with Gunnels' family farming in Missouri for over 100 years. This century of farming expertise translated seamlessly into cannabis cultivation, creating a foundation built on traditional agricultural values and modern cannabis innovation. Today, Notorious operates from a 56,000 square-foot facility in Macon, Missouri, serving patients and consumers across the Show-Me State.

Notorious is dedicated to honoring the cannabis advocates and cultural icons of the past and present that the mainstream may deem as "Notorious" – the pillars of our community who fought for cannabis legalization, the pioneers of cannabis cultivation, and those who contributed to the culture we hold dear.Our mission centers on delivering uncompromising quality through precision cultivation methods and genetic consistency. We believe every patient and consumer deserves reliable, potent cannabis products they can trust. We're committed to putting patients first and bringing the most trusted marijuana products in Missouri while positively impacting the community.Through advanced hydroponic cultivation and rigorous quality control, we ensure each product meets our exacting standards. We honor the legacy of cannabis pioneers by maintaining the highest cultivation standards while making premium cannabis accessible to Missouri consumers. Our commitment extends beyond products to supporting the broader cannabis community and advocating for responsible, sustainable practices that benefit patients and recreational users alike.

At Calm Effect, we're impressed by Notorious' genuine commitment to honoring cannabis culture while delivering exceptional quality. What sets them apart is their unique foundation – a fifth-generation Missouri farming family with over 100 years of agricultural expertise bringing traditional farming wisdom to modern cannabis cultivation.Their scientific approach to consistency is remarkable. By propagating all plants from mother plants and using precise hydroponic systems, they guarantee the same effects every time – crucial for both medical patients and recreational users seeking reliable experiences.The potency speaks for itself: consistently producing THC levels over 30%, with some strains testing above 40%. For deal-seekers, Notorious offers premium quality without premium prices, making craft-level cannabis accessible.We also appreciate their authentic brand story – this isn't corporate cannabis but a family operation with deep Missouri roots and genuine respect for cannabis pioneers. Their extensive strain library of 62 varieties ensures every consumer finds their perfect match, whether seeking relaxation, creativity, or pain relief.