Sunny Jays specializes in 10-pack half-gram joints that "burn like a dream," designed specifically for sharing on sunny days with friends. Operating under Holistic Industries' umbrella, the brand benefits from dispensaries, cultivation facilities, and brand sales across Oregon, Washington, California, Michigan, Pennsylvania, Massachusetts, Maryland, and West Virginia. Their cultivation teams nurture each plant to reach its highest potential, ensuring consistent quality across all products.The Sunny Jays product line focuses exclusively on premium prerolls, offering convenience without sacrificing quality. As part of Holistic's diverse brand portfolio that includes Garcia Hand Picked, Strane, Hellavated, and DO Drops, Sunny Jays maintains its unique identity while benefiting from the parent company's extensive cultivation expertise and distribution network. Each joint is crafted with carefully selected flower and designed for smooth, even burning - perfect for passing around during outdoor adventures or social gatherings.
Sunny Jays emerged from the vision of Holistic Industries, founded in 2011 by Josh Genderson, who transformed his family's three-generation wine and spirits business in Washington D.C. into one of the largest private cannabis companies in America. After gaining insight into emerging cannabis legislation on Capitol Hill and witnessing families struggling to access medical cannabis for children with epilepsy, Genderson was inspired to create a legal, safe business serving those who needed it most.Scaling from a seed of inspiration in 2011, Holistic Industries has become one of the largest and fastest growing privately held cannabis companies in the country. The company secured $55 million in funding in 2021, nearly doubling their initial $30 million goal, demonstrating strong investor confidence. Sunny Jays represents the evolution of cannabis culture - moving beyond individual consumption to celebrate the communal joy of sharing quality cannabis with friends. As one of Holistic's fastest-growing multipack preroll offerings, Sunny Jays adds to the expanding subcategory that continues to gain popularity nationwide.
Sunny Jays embodies Holistic Industries' mission as "plant people, for people who love the plant," championing cannabis culture and community building. Our core mission centers on bringing people together through quality cannabis experiences that celebrate friendship and outdoor moments. We believe cannabis is meant to be shared, fostering connections and creating memories in nature's embrace.Through Holistic's Liberty Cannabis Cares program, we're committed to four pillars: Social Equity, Diversity, Community, and Cannabis Literacy. As proud advocates for legalization, regulation, and equity since 2011, we champion not just the plant, but the communities we serve. Sunny Jays specifically focuses on making premium cannabis accessible for group consumption, removing barriers to social cannabis experiences while maintaining the highest quality standards.
At Calm Effect, we're drawn to Sunny Jays' authentic approach to social cannabis culture. Their simple yet powerful message - "grab a pack of Sunny Jays, gather your friends, and head out to your favorite outdoor spot" - perfectly captures what cannabis culture should be about. While many brands chase trends, Sunny Jays focuses on the timeless joy of sharing joints with friends, tapping into the fastest-growing subcategory in cannabis.What sets them apart is the backing of Holistic Industries' 13+ years of expertise, with one of the most seasoned cultivation teams in the country ensuring consistent quality. Their commitment to social equity and community building aligns with values we respect - they're not just selling cannabis, they're fostering positive change in the communities they serve. For deal-seekers, Sunny Jays offers exceptional value with their 10-pack format, making premium prerolls more affordable per unit while encouraging the social sharing that makes cannabis experiences memorable.