Dogg Lbs operates as a premium cannabis brand that spans multiple product categories and international markets. Atlas Global is a global cannabis company operating in Canada and Israel with expertise across the cannabis value chain, including cultivation, manufacturing, marketing, and distribution. Atlas currently distributes to seven countries: Australia, Canada, Denmark, Germany, Israel, Norway, and the United Kingdom. The brand's products are produced at the company's Chatham, Ontario facility, utilizing state-of-the-art cultivation and manufacturing processes.The product portfolio includes premium flower strains like Cryptic Chronic, a West Coast-inspired strain with a gassy, intense aroma and sweet undertones, and the Lodi Dodi OG, known for its sour strawberry and petrol gas aromas. All flower is indoor-grown, hang-dried, and hand trimmed, ensuring consistent quality across all products. The brand also offers an extensive selection of pre-rolls, vapes, and edibles, with the vape line features the Cryptic Blueberry 1G AIO Vape, delivering a blueberry and pomegranate jam flavor, and the Juicy OooWeee 1G AIO Vape, with a blend of pineapple, orange, banana, and lemon flavors. All our products are produced under NSF and cGMP certification, ensuring the highest quality.

Dogg Lbs represents the evolution of Snoop Dogg's cannabis legacy, building on his decades-long advocacy for the plant. While Snoop previously launched Leafs By Snoop in 2015 as one of the first mainstream celebrity cannabis brands, Dogg Lbs emerged as his latest venture through a strategic partnership with Atlas Global Brands. In February 2023, the Company entered into an exclusive licensing agreement with Snoop Dogg, granting Atlas use of the artist's name, image, logos, trademarks, and other authorized intellectual property to create, package, manufacture, distribute, sell, advertise, promote, and market a diverse range of cannabis products.Dgg lbs hit the shelves in Ontario Cannabis Stores earlier this month with two SKUs and up to six additional SKUs scheduled for August 2023, marking a significant milestone in international cannabis distribution. The brand quickly expanded beyond Canada, with the Company's first shipment of Dgg lbs from its Chatham, Ontario arrived in Israel in July 2023. This global expansion demonstrates the brand's commitment to bringing Snoop's curated cannabis experience to international markets, establishing Dogg Lbs as a premium lifestyle brand that transcends geographical boundaries.

Dogg Lbs exists to deliver authentic cannabis experiences that celebrate West Coast culture and premium quality. The shared vision is cultivating a vibrant community and fostering meaningful connections with cannabis enthusiasts through education, advocacy, and interactive experiences. The brand is committed to promoting responsible consumption, and supporting initiatives that contribute to the overall well-being and positive growth of the cannabis industry.At Dogg lbs, we are driven by our passion for delivering a celebration of balanced flavors and perfect textures. Our commitment to excellence ensures that you experience a consistent and high-quality journey. The mission extends beyond product excellence to community building, with the brand organizing events, promoting responsible consumption, and supporting initiatives that contribute to the overall well-being and positive growth of the cannabis industry. Every product is personally curated by Snoop Dogg himself, ensuring authenticity and maintaining the high standards that consumers expect from this legendary cannabis advocate.

At Calm Effect, we're impressed by Dogg Lbs' commitment to authenticity and quality that sets them apart in the celebrity cannabis space. Unlike many celebrity-endorsed brands that feel disconnected from their namesakes, All D*gg Lbs products are curated by Snoop Dogg himself, ensuring genuine involvement in product development. "The flower, hardware and overall experience have been shaped by consumer insights," said Bernie Yeung, CEO of Atlas Global, demonstrating their data-driven approach to meeting customer needs.The brand's international reach gives consumers access to premium cannabis products that maintain consistent quality across markets. D*gg Lbs stands out in the cannabis market with its eclectic and flavorful product range, a true reflection of Snoop Dogg's spirit. For deal-seekers on our platform, Dogg Lbs offers exceptional value through their diverse product lineup, from budget-friendly gummies to premium flower strains. The brand's commitment to organizing events, promoting responsible consumption and community building makes them a responsible choice for conscious consumers who want quality products from a brand that gives back to the cannabis community.